Before this semester, I had never taken an interest in online communities or blogging. After participating and contributing to the blog that we kept up in class, I decided to check out other blogs in my field of interest: sports, particularly baseball. So after doing some online research, I found quite a few blogs that I found to be credible and substantial about the Los Angeles Dodgers.
During this same semester, I took a sports public relations class where we learned about the process of credentialing members of the media. Through this class and other research I learned that the National Hockey League is the first sports league to allow bloggers game credentials. I then questioned whether or not bloggers receive credentials to baseball games. After research, and speaking with public relations directors for 2 particular baseball teams, I decided to create a presentation that would give detail on the online blogging community and how sports teams such as hockey teams are benefiting from bloggers. I also compared the success that the DNC and RNC had with allowing bloggers to sit at the media tables during the conventions, to the benefits of allowing bloggers to gain credentials for baseball games.
The presentation I put together explains the role bloggers play in sports right now, and how the MLB could benefit from allowing bloggers to acquire game credentials.
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mlb.com has finally opened up a blogging facility, but they haven't gone so far as to make a definition of "regular" blogger equal to a recognized sports writer. For MLB, which has long fancied itself a sport by, of and for the fans, this would be a big step forward. Of course, incidents like my own in the Oakland A's press box don't help with noobs entering the fourthe estate:
http://blogs.sun.com/stern/entry/sportscaster_dreams_die_hard
For more context, here's a great post from hockey blog Off Wing Opinion on the same topic. (link)
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